Tag Archives: featured

New Sock It to Me site goes live!

We’ve been working hard behind the scenes to bring you a new website, and it’s live. It’s going to make your shopping experience smoother and easier, and we can’t wait to show you.


(click the link! it’s live!)

Let’s talk perks. Why is our site exciting for you? Take a look:

  • Registered users get 5% off all sale items, forever. 💰
  • Registered users are ALSO automatically part of our rewards program
    • each product you buy earns you 1 point, & 1 point = $1 off a future order!
  • It’s easier than ever to find aliens or cats with our cool new search and filter features! 👽
  • The new site is FAST.💨
  • The new site looks BEAUTIFUL on your phone. (Raise your hand if you’re reading this from said phone 🙋)

Check out our filters!

Select what type of sock or underwear you’re looking for, and filter by Color, Topic, or Special Feature! (Special features include Shimmer Socks and our brand new Slipper Socks!)

Other brand new treats include our Sock Labs, a testing zone for new sock designs!

Get a chance to vote on designs with your dollars and purchase socks before they’re officially part of our collections. We’ll use your feedback to choose which socks leave the lab and which remain locked up, never to see the light of day again!

So go ahead! Check out the site, register an account, and let us know what you think!

Our DASC Judges: New Avenues for Youth!

Every year, we ask some incredible humans to be the judges for our Design-A-Sock Contest. This year, we wanted to work with people who we felt aligned with the contest’s theme of Unity. A Sock It to Me employee mentioned New Avenues for Youth, and as soon as we looked them up, we knew they were the ones.

New Avenues for Youth is a nonprofit organization dedicated to the prevention and intervention of youth homelessness. Their mission? To work in partnership with the community to prevent youth homelessness and provide young people experiencing or at risk of homelessness with the resources and skills needed to lead healthy, productive lives. Through educational services, job training, supportive housing, providing meals, and the other incredible services they provide, New Avenues for Youth continues to give back to the community every single day. Find a comprehensive list of their services here! Want to get involved? Find out how here!

A panel of New Avenues staff and some of the youths they support will be helping us narrow down your DASC entries to the top 30. In preparation for their judging, we asked them questions about unity – find their answers here:

1. What does Unity mean to you personally?

  • Having a safe place, solidarity
  • Reunion with family
  • Forming bonds & questions

2. How do you look for unity in everyday life? How do you try to connect with others?

  • Spending time with peers, keeping others safe
  • Asking others questions & relating to them/their stories

3. What’s your favorite thing about New Avenues for Youth?

  • Friends here
  • Community & Staff/activities
  • “How are you” questions
  • LGBTQ solidarity
  • Support/active listening
  • Connections & empathy from understanding peers
  • Supportive place

4. Most meaningful story of connection with someone?

  • Every day with staff at Robinswood
  • Talking with Youth Advocates about feelings
  • Youth Advocates making them laugh

Public voting begins on Wednesday, October 7th, so be prepared to vote for your favorites at contest.sockittome.com!

The 2020 Design-A-Sock Contest is Here!

For over a decade, we’ve been holding the Design-A-Sock Contest and giving YOU the chance to get your design turned into an actual sock. Our founder, Carrie, created the contest to give our fans a chance to participate in the design process. We have loved seeing all of the incredible designs you’ve come up with over the years, and can’t wait to see what you’ll submit this year.

This year’s contest is a tiny bit different for two reason:

1. We’re going ALL DIGITAL.

In the past, we’ve accepted mailed-in entries. Due to the Coronavirus, we’re only accepting digital entries this year! That means you need to take a photo of your entry and upload it to the contest website for it to be counted. It might make things easier for you – now you don’t have to hunt down those stamps and envelopes you put somewhere and swore this time you’d remember where you’d put them.

2. We have a theme: UNITY!

Now, more than ever, we believe it’s important to come together, connect with each other, and share ways to promote community among all humans. How can we emphasize our similarities while also celebrating our uniqueness?
We want to see what sort of creative content you come up with under this theme. Design, sketch, or illustrate what unity looks like to you!

“What are the rules? Where do I enter? How do I submit digitally?”

Fear not: everything is explained over at our contest website!
Find all things DASC-related there, from the entry form to FAQs to prize info (did we mention that the top 3 designs win $$$?).

Remember that the submission period runs from 9/8/20-9/30/20, so get those entries in!

Need some inspiration? See some of our past DASC winners and entries below:

I am an endangered species.

I am an endangered species.

A poem by Kartier Devaux.

Our community, Portland, is filled with beautiful humans like Kartier. We recently had the opportunity to collaborate with her and produce this video with Jon Christopherson. We are honored to have the opportunity to share her expressive and powerful poem with you.

It takes bravery to be authentic, to be yourself, to be honest and to speak up. It is important for us to listen. We are human, we carry pain. We as humans can unite, be better and lift one another up.

We are all human. When we strip away labels, deconstruct bias and judgement, all that’s left is all that was there in the first place: a fellow human. We are community, we are family, and we need to choose connection over rejection, unity over division. So much love and thanks to Kartier for sharing truth with us and with you. 

Be compassionate, be strong and be proud.

London of Kult Krimes music accompanying Kartier.

Jon Christopherson, filmer and video producer.

Open Haus Coworking community of Portland.

Photography by Megan Petersen.

Face Masks: Now Shipping!

Did you know we sell face masks? Just in case you missed it, we launched a collection of face masks back in May! We took our 15 years of sock experience and put it to use to bring you face protection that is just as comfortable as the socks you know and love. We tested the heck out of these masks to make sure they really were as comfy and effective as they could possibly be. Learn more about that here!

You may have seen that our first batch of masks was available for preorder only, but we’re happy to say we’re now officially stocked up and ready to ship! Order now and we’ll send your masks along ASAP.

And here’s a friendly reminder: for every mask purchased, we’re donating one to Meals on Wheels People. Learn more here!

Other perks? Our masks are adjustable, reusable, and also just really darn cute. What else do you need? Two sizes? Because we’ve got that too. Each mask is available in Standard/Adult or Small/Youth, so they’ll fit noggins of all shapes and sizes.


Need more convincing? Check out our handy infographic below!