Sock It to Me in NYC
We just had a chance to take a breath, and do a quick post about our very first press trip to NYC! One of our amazing New York City retailers, Therapie NY, allowed us to set up in her Upper West Side store (Thanks Renee)! She gave us free reign to make a Sock It to Me HAVEN in a section of her spacious, super cool store! We had an extra-special treat for all our guests too! We partnered up with the talented nail artists from the Lower East Side salon, Valley, to do signature Sock It to Me nail art! All our attendees got their nails done to match their socks!
It was a whirlwind and boy oh boy are we EXCITED! We got to share our product line with a bunch of New Yorkers, and now we have so many new friends! It was such a treat, and I think we helped make the streets of NYC at bit more fun (less black, More SOCK IT to ME!) We promise to post more photos and details soon!!